Reverse ETL Catalog

Reverse ETL supports the entire Segment destination catalog - 30+ Actions destinations are natively supported and all other destinations are supported through the Segment Connections destination.

Twilio Engage Premier Subscriptions users can use the Segment Profiles destination to enrich their warehouse data.

The following destinations natively support Reverse ETL. If you don’t see your destination listed in the Reverse ETL catalog, use the Segment Connections destination to send data from your Reverse ETL warehouse to other destinations listed in the catalog.

Segment Connections destination

If you don’t see your destination listed in the Reverse ETL catalog, use the Segment Connections destination to send data from your Reverse ETL warehouse to other destinations listed in the catalog.

The Segment Connections destination enables you to mold data extracted from your warehouse in Segment Spec API calls that are then processed by Segment’s HTTP Tracking API. The requests hit Segment’s servers, and then Segment routes your data to any destination you want. Get started with the Segment Connections destination.

The Segment Connections destination sends data to Segment’s Tracking API, which has cost implications. New users count as new MTUs and each call counts as an API call. For information on how Segment calculates MTUs and API calls, please see MTUs, Throughput and Billing.

Send data to Engage with Segment Profiles

Engage Premier Subscriptions users can use Reverse ETL to sync subscription data from warehouses to destinations.

To get started with using Reverse ETL for subscriptions:

  1. Navigate to Engage > Audiences and select the Profile explorer tab.
  2. Click Manage subscription statuses and select Update subscription statuses.
  3. Select Sync with RETL as the method to update your subscription statuses.
  4. Click Configure.
  5. In the Reverse ETL catalog, select the Reverse ETL source you want to use.
  6. Set up the source. Refer to the add a source section for more details on how to set up the source.
  7. Add the Segment Profiles destination as your Reverse ETL destination. Refer to add a destination for more details on how to set up the destination.
  8. Once your destination is set, go to the Mappings tab of your destination and click Add Mapping.
  9. Select the model you want to use and then select Send Subscriptions.
  10. Click Create Mapping.
  11. Follow the steps in the Create Mappings section to set your mappings.

This page was last modified: 13 Aug 2024



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